The State Russian Museum
Promotion of “Mikhail Vrubel. To the 165th Anniversary of the Artist” exhibition on the Russian Museum’s social media trough a series of short video clips and release of an online guided tour.SMM campaign to promote the most visited 2022 exhibition in the Russian Museum – “Mikhail Vrubel. To the 165th Anniversary of the Artist”. Promotion in social media included the publication of a series of videos in “VK Clips” – 12 clips with a story about the most famous works of the artist by the Russian Museum’s guide.